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In brief

The Office of the Consumer Protection Board has published the Notification of the Advertising Committee on Guidelines for Using Advertising Statements in Manners That Affirm Facts That Are Difficult to Prove and Guidelines for Proving the Facts Concerning Advertising Statements, B.E. 2565 (2022) (“Notification“) in the Government Gazette on 13 January 2023, effective on 14 January 2023.


Details provided in this Notification are in line with the draft notification issued in August 2022, discussed in our previous alert.

Author

Napatorn joined Baker McKenzie in 2010. She is active in the consumer goods and retail and healthcare and life sciences industries as well as investigations, compliance and ethics and mergers and acquisitions practices.

Author

Pongtorn Jittapinijmas is an Associate in Baker McKenzie Bangkok office.

Author

Woraphan Khunakornkorbkij is a Legal Professional in Baker McKenzie, Bangkok office.