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Antitrust / Competition

United Kingdom: CMA publishes Approach Document on commencement of the new Digital Markets, Competition and Consumers Act 2024

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In brief

With the majority of the UK’s Digital Markets, Competition and Consumers Act 2024 (DMCCA) provisions having entered into force on 6 April 2025, the Competition and Markets Authority (CMA) has published its Approach Document – setting out enforcement priorities for the next 12 months and what businesses can expect following the widespread reforms to the UK consumer law regime.

Click here to read the full alert.

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Julia Hemmings is a partner in Baker McKenzie’s technology team based in London. Together with Helen Brown (they work in a job-share), Julia leads the Digital Commerce, Advertising and Marketing practice. Julia joined the Firm in 2001 and also worked in the Sydney office from March 2006 to March 2008. Julia was promoted to partner in 2019.

Author

Lucy is a senior associate in our IP and Technology team in London. Prior to joining Baker McKenzie, Lucy spent nearly 10 years working for a leading multinational financial services company, including four years in its in-house legal department. Lucy is a lead member of the London Digital Commerce, Advertising and Marketing practice and regularly advises clients on consumer protection, e-commerce, privacy, and marketing and promotions, particularly in the digital services, retail and financial services sectors. Lucy also advises on general contractual aspects of commercial and consumer agreements and is involved in drafting domestic and international technology and commercial agreements. Lucy has a keen interest in sustainability and most recently has been advising clients on various consumer and business-facing eco-initiatives.

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