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Recent regulatory developments underscore the growing scrutiny of professional uses of generative AI. On 13 January 2026, the Spanish Data Protection Authority issued a formal notice warning of the legal and privacy risks involved in uploading, transforming or generating images of individuals through AI tools. At the same time, the European Commission has published the first draft of its voluntary Code of Practice on Transparency of AI-Generated Content.

The US Artificial Intelligence Safety Institute (AISI), housed within the National Institute of Standards and Technology (NIST), announced on 20 November 2024 the release of its first synthetic content guidance report, NIST AI 100 4 Reducing Risks Posed by Synthetic Content: An Overview of Technical Approaches to Digital Content Transparency. “Synthetic content” is defined in President Biden’s Executive Order on Safe, Secure, and Trustworthy AI as “information, such as images, videos, audio clips, and text, that has been significantly altered or generated by algorithms, including by AI.”